What do you need to know about professional liability insurance in private practice healthcare?
Now most clinicians I know treat professional liability insurance in private practice healthcare as one thing in a list of many pressing to-dos. For many clinicians, a quick internet search for insurance providers, a quick scan to find the cheapest rate, and an email reminder to renew next year make up the extent of their investigation (and hopefully use) of professional liability insurance. But, for something that could potentially protect your professional license, and career, perhaps there’s more that needs to be discussed. Now, I, like many people, begin to stare off into the distance when talk of insurance comes up. The last thing I want to do is sit through some sales pitch about why this product is better than that one….blah blah blah.
That being said, this week, I sit down with William Sullivan from the CM&F group for a no-sales, all info conversation about the ins and outs of professional liability insurance in private healthcare practice. He’s the EVP and Chief Underwriting officer at CM&F Group. I was actually on his podcast a little bit ago to talk about the book. Check out that interview here.
What we cover in this Episode:
- The basics of professional liability insurance in private practice healthcare
- Some of the protections provided to covered clinicians through policy benefits
- What to know about group coverage and personal coverage
- Why you may consider obtaining personal coverage despite being covered by the group or practice
- Protecting your most important asset as a clinician in private healthcare practice (your license)
- Achieving Better Outcomes by having a better understanding of your insurance coverage
We’re starting to create videos of certain podcast episodes, including this episode, which can find on the YouTube Channel.
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If you enjoyed this episode: Join Rafael E. Salazar II, MHS, OTR/L (Rafi), principal of Rehab U Practice Solutions and host of The Better Outcomes Show as he explores the possibilities of a new healthcare. Guests range from clinicians trying new techniques and treatments to executives and entrepreneurs exploring new service delivery methods, business models, and organizational structures. You can sign-up to receive new episodes delivered directly to your inbox by filling out the form below. Learn more about Rehab U Practice Solutions by reading The Manifesto for a New Healthcare, or listen to Episode 000. Or, grab a copy of the book: Better Outcomes: A Guide to Humanizing Healthcare.
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If you run an innovative healthcare company and are looking to develop a strategy that leverages best practices, new technology, and marketing/messaging in a way that returns the focus of healthcare to people, please reach out. I’d love to talk with you about how Rehab U Practice Solutions can help help you craft an business development strategy that leverages positioning, market research, UVP stakeholder alignment to drive business development strategy for specific healthcare stakeholders.
Rafael E. Salazar II, MHS, OTR/L (Rafi) is a healthcare consultant, speaker, and host of he Better Outcomes Show. He helps healthcare startups, SaaS platforms, and organizations craft clear positioning, humanize the patient experience, and go to market effectively. He’s the author of Better Outcomes: A Guide to Humanizing Healthcare and principal at Rehab U Practice Solutions. His work on Telehealth has been discussed in Forbes, and he’s advised on projects ranging from digital health product launches to multi-million-dollar healthcare transformation initiatives.
Today, Rafi helps innovative healthcare companies like technology startups, platforms, SaaS companies & innovative healthcare organizations develop effective positioning strategy and business development plans through his consulting work. He also leverages his experience as a professor and academic to speak and train on the topics around humanizing the healthcare experience & healthcare innovation. In addition, Rafi also owns and operates ProActive Rehabilitation & Wellness, a multidisciplinary outpatient clinic treating patients with musculoskeletal pain.
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Work With Me
Are you building something innovative in healthcare—like a digital health product, service, or platform that’s aiming to truly improve the patient experience?
I help healthcare startups, SaaS platforms, and forward-thinking provider organizations develop clear positioning strategies, identify high-value offers, and build go-to-market plans that actually resonate with both users and buyers.
Whether you're launching a new product, scaling an existing service, or navigating digital transformation, I bring 12+ years of experience across clinical operations, healthcare innovation, and strategic development.
How I help:
- Clarify your product/service positioning so customers “get it”
- Align your offer with real market needs
- Build a Digital Health Roadmap to scale your healthcare organization effectively
- Support business development with industry-informed strategy
I’ve consulted on projects from multi-million-dollar state initiatives to early-stage product launches. My work’s been featured in Forbes, and I also speak at healthcare events and conferences on topics like innovation, digital health, and humanizing care. I also speak and train at healthcare conferences, events, and organizations on topics related to technology-enabled care, healthcare innovation, healthcare positioning, and humanizing the healthcare experience.
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