Interview on Better Outcomes; A Guide to Humanizing Healthcare

On the podcast, a few episodes back, I had Chris Habig from Freedom Health Works on to talk about Direct Primary Care and how it changes the focus of healthcare. When I met with him for that interview, we also knocked out an interview for his podcast The Healthcare Americana Podcast, focused on my recent book Better Outcomes: A Guide to Humanizing Healthcare.

Here’s what we cover in this interview:

  • Importance of Patient Engagement in Healthcare
  • Navigating Lack of Transparency in Healthcare
  • Patient Experience
  • The Importance of Personalized Care in Healthcare
  • Addressing Patient-Specific Concerns and Needs
  • Managing Team Members as a Clinician Turned Practice Owner
  • Nuances of Humanizing Healthcare

Check out the episode below:


You can also find their podcast and show notes here.

Healthcare Americana Podcast Show Notes

Below, are some highlights from the podcast show notes.

On this episode of the Healthcare Americana podcast, Christopher Habig, CEO and co-founder of Freedom Health Works, and Rafi Salazar, the principal at Rehab U Practice Solutions discuss the importance of creating an exceptional patient experience in healthcare. The conversation explores the issues patients face when seeking healthcare, including the lack of transparency in the industry and the knowledge discrepancy between patients and healthcare providers. Patients often walk into clinics feeling guarded, lacking trust, and they may not know enough about their condition to ask the right questions to ensure they receive appropriate treatment.

The current healthcare system is built from a top-down approach, where organizations spend most of their energy on administrative tasks rather than prioritizing patients’ unique needs. A bottom-up approach, where patients’ needs are prioritized, can build trust and result in better patient outcomes. Prioritizing the development of patient education materials and flipping the administrative process to start with the patient’s narrative experience can lead to higher quality care and better patient outcomes.


What things do you think are important for humanizing healthcare?


For more content like this, check out our Insights Page and check out The Better Outcomes Show. Or if you want to humanize healthcare through your business or organization, learn how Rehab U Practice Solutions can help here! You can also schedule a call with Rafi to discuss your company’s positioning strategy and brainstorm a business development plan here. Check out Rafi’s latest book, Better Outcomes: A Guide to Humanizing Healthcare, on Amazon!

Rafael E. Salazar II, MHS, OTR/L (Rafi) is the Principal Owner of Rehab U Practice Solutions and the host of The Better Outcomes Show and the author of Better Outcomes: A Guide to Humanizing Healthcare. His career trajectory includes 10+ years of experience in healthcare management, clinical operations, programmatic development, marketing & business development. He even spent some time as an Assistant Professor in a Graduate Program of Occupational Therapy and has served on numerous boards and regulatory committees. He has worked on projects ranging from patient engagement initiatives to marketing communication campaigns to a multi million dollar project assisting the State of Georgia's Department of Behavioral Health and Developmental Disabilities transition individuals out of state institutions to community residences. His work on Telehealth has been discussed in Forbes.

Today, Rafi helps innovative healthcare companies like technology startups, platforms, and SaaS companies develop effective positioning strategy and business development plans through his consulting work. He also leverages his experience as a professor and academic to speak and train on the topics around humanizing the healthcare experience. In addition, Rafi also owns and operates ProActive Rehabilitation & Wellness, a multidisciplinary outpatient clinic treating patients with musculoskeletal pain.

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Work With Me

Medical Professionals RafiIf you are an innovative healthcare company looking to humanize healthcare through direct service delivery, technology, a device, or software, then reach out. We'd love to talk with you about how Rehab U Practice Solutions can help.

What we can help you do:

✅ Clarify your product, service, or organization's positioning...

✅ Identify what is most valuable and least valuable to your targeted healthcare stakeholder...

✅ Develop a Market Penetration Roadmap to align your company's value proposition with your targeted healthcare stakeholder to develop a bottom up marketing strategy...

We help you not only craft your positioning strategy, we help you identify your highest value offer for your target audience, align that value with your market, and help you develop a business development system that leverages insights from market data & industry-specific resources to enable your business development team to effectively drive business for your organization.

In short, we help your whole organization become focused on the most important thing in healthcare: people – the people who work for your organization, and the people who your organization treats or serves.


Learn More Here!


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