The Ultimate Patient Experience Blueprint™ can help you if…
You want your patients & clients to do your marketing for you…
You want your patients to show up to their appointments…
You want to train your staff and clinicians to be able to confidently communicate the value your organization provides…
You want to develop a system that keeps patients & clients happy, engaged, and satisfied throughout the entire process of care…
You want to leverage best practices, new technology, and marketing/messaging to maximize patient engagement & retention…
You want to bring in more patients, retain them throughout their course of care, and create uniquely impactful patient experiences…
You want your patients to complete their course of care…
You want your patients to come back to your clinic or organization if they have a need in the future…
The Ultimate Patient Experience Blueprint™
Master the Patient Relationship Cycle™
Happy, satisfied patients are the lifeblood of any practice, clinic, or health system. It’s what ensures patients show up for their appointments, that they’re engaged during treatment, and even that they refer their friends and acquaintances to your services. But achieving positive patient experiences takes some planning and work. Through this program we help you craft a strategy to delivery amazing patient experiences in your clinic at all levels of the Patient Relationship Cycle™ . This can lead to increased satisfaction ratings, improved retention rates, and overall happy patients; which in turn impacts your key business metrics such as cancellation rates, course of care completion rates, and lifetime patient value.
Our Proprietary Framework
1. Diagnostic & Positioning
Understanding context, purpose, mission, vision, & values
Patient engagement audit
Strategy review and clarity
2. Patient Relationship Mapping
Identify specific messaging points based on your ideal patient or referral source, using a biopsychosocial approach, and considering their Patient Relationship Cycle™ with your clinic.
3. Messaging & Communication Strategies
Develop specific strategies related to your identified pain points, resources, and targeted stage in the patient relationship cycle.™
Develop strategic plans, goals, and systems integrating positioning strategy and area of focus.
4. Process & Value Framework
Develop defined standard processes related to implementing the marketing and messaging strategies developed in previous sections.
Develop specific strategies related to discussing & providing value your patients based on the identified messaging points, resources, and targeted stage.
How it Works
The Ultimate Patient Experience Blueprint™ helps you develop the strategy, systems, and processes to allow your clinic or organization to gain new & more patients, engage those patients throughout the treatment cycle, retain those patients both during their initial course of care as well as for subsequent courses of care, and also to have former patients become a reliable source of word-of-mouth referrals.
The exercises we guide you through help you identify critical elements in your strategic thinking and the messaging required to develop marketing templates, patient handouts, and necessary clinic-specific forms.
The final deliverable includes a workbook that your organization can use to develop marketing initiatives, new business development plans, and quality improvement plans in the future. It can (and should be) referenced when planning marketing campaigns, new QI initiatives, or when making strategic business decisions, to ensure consistency across all other marketing or patient-facing material.
This program informs strategy, content, and service offerings through each step in the process to create strong patient relationships.
Discover your 3 Elements™. We work with you to discover your clinic’s unique value in the marketplace, taking into account your clinical expertise, market demand & opportunity, and your organization’s purpose (mission, vision, values).
2. Marketing Strategy
We work with you to review and adjust your marketing plan relative to your positioning, area of specialization and area of focus on the Patient Relationship Cycle™.
3. Lead Generation & Referrals
We thoroughly review your lead generation and referral data, and advise you on crafting an appropriate and powerful lead generation plan that puts your business on the map for your target market and area of focus.
4. Process Development & Staff Training
Develop defined standard processes related to implementing the marketing and messaging strategies developed in previous sections. We thoroughly review engagement and satisfaction levels amongst staff to ensure role alignment and identify areas for growth and career development & provide training to implement strategies.
5. Value Framework
We review strategies related to discussing & providing value your patients based on the identified messaging points, resources, and targeted stage.
Work With Us
If you’re ready to craft a strategy to help your organization bring in more clients, retain them throughout their course of care, and create uniquely impactful patient experiences, then reach out. We’d love to talk with you about how Rehab U Practice Solutions can help.
What we can help you do:
✅ Train your staff and clinicians to be able to confidently communicate the value your organization provides…
✅ Leverage best practices, new technology & telehealth, and marketing/messaging to maximize patient engagement & retention…
✅ Develop a system that keeps patients & clients happy, engaged, and satisfied throughout the entire process of care…
We help you not only craft marketing messages & campaigns that build that know, like, & trust value you need to convert leads into scheduled clients; but we also work with your clinicians and staff to make sure that, once a patient decides to schedule an appointment, you have a system setup that keeps them happy, engaged, and satisfied throughout the onboarding, treatment, and discharge process.
In short, we help your whole organization become focused on the most important thing in healthcare: people – the people who work for your organization, and the people who your organization treats and serves.
Rehab U Practice Solutions is a leader in patient retention strategy for healthcare organizations. We help clinics and health systems improve patient engagement & experience leading to increased revenue & lifetime patient value. We envision a world where skilled, competent, and caring clinicians serve and care for engaged patients to promote better clinical outcomes, unmatched patient satisfaction, and lasting relationships.
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